Within Altitude by Geotab’s Altitude product, our VMT data spans three primary data types: Stop Analytics, Origin & Destination data and Regional Travel Metrics. These distinct categories each tell a different story about a region’s commercial vehicle travel and can be leveraged in powerful ways to enhance transportation efficiency.
Stop Analytics: With Stop Analytics, you’re treated to an aggregate view of where commercial vehicles are parking in your region most frequently. In addition to identifying the mapped locations of these hotspots, you can dig into the deeper meaning behind why these vehicles are stopping there via vehicle class, vocation, fuel type and industry designations.
Stop Analytics data can be used to enhance a region’s sustainability and efficiency by helping to guide new EV infrastructure sites. Seeing where commercial vehicles are most commonly stopping helps planners zero in on potential new locations for chargers and identify their requirements. In crowded urban areas where curb space is a premium commodity, pinpointing where trucks are most frequently trying to park helps spur cities to act and make more effective use of the available space. Improved curbside management ultimately increases public safety and makes it easier for commercial drivers to do their jobs.
Origin and Destination Data (O&D): Gaining insight into where vehicles are coming from and where they’re headed through O&D data provides even more detail into trip characteristics. See the most frequently traveled routes from point A to B to visualize how traffic flows throughout your region.
O&D data can be used to improve transportation efficiency with both broader and more granular traffic insights. On a smaller scale, insights around curbside pickups and last-mile deliveries give planners ways to study traffic’s effect on shorter trips. On a macro level, highway trip data sheds light on how backups and bottlenecks affect the vehicle movement across state lines. By using O&D data to analyze smaller and larger transportation trends, agencies can concurrently solve the diverse challenges their transportation networks face.
Regional Travel Metrics (RTM): Our RTM API can help transportation agencies study average vehicle movement in terms of both volume and distance traveled. Important insights like idling duration are also reported through the API, giving planners an extra layer of insight to design new strategies from.
RTM analytics help planners attack transportation challenges from both a sustainability and an efficiency standpoint. Key travel metrics like average vehicle volume, idling trends and total distances can help agencies choose optimal locations for new infrastructure and create smarter freight plans. As higher than normal numbers can be symptomatic of underlying issues, agencies can use these indicators to create a truly informed action plan.
Fuel station and truck stop corporations can also rely on RTM insights to help them identify potentially more profitable places to build new locations. Growing their companies by putting new truck stops, stores or fuel stations near high-traffic corridors or locations where competition is scarce can result in greater business collected.